Hot Wheels Partners With Nintendo For Super Mario Flashback

mario cars

Hot Wheels and Nintendo are partnering by releasing a special set of Super Mario cars in full flashback style! There are 6 cars all together, featuring the standard roster of Super Mario characters; Mario, Luigi, Peach, Toad, Yoshi and Bowser. Nintendo has been putting a lot of muscle into marketing some of it’s important intellectual properties. Like the popular Kellogg’s Fruit Loops commercial Nintendo has been broadening the exposure franchises like Super Mario receive. Releasing a special Hot Wheels set is a great way to promote Mario and Nintendo.  The Super Mario Hot Wheels set should be available soon. See the promotional video below.


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